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Latest Posts

The Wealth Effect Failure

Treasure Chest. People tend to increase spending when the prices of their stock market and real estate assets rise. They perceive it as an increase to their financial security. This is known as the wealth effect. “The wealth effect is a psychological phenomenon that causes people to spend more as the value of their a [...]

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Planning Your Email Marketing

Your best chance of success with email marketing is to create a plan based on the products that you want to promote. It all starts with your product funnel, which leads to your content marketing plan, which leads to your email marketing calendar. All email marketing should be focused on promoting your products and/or services and that requires planning. The following steps [...]

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The 5 Challenges All Online Retail Stores Face

The Challenges All Online Retail Stores Face In the last 10 to 15 years, e-commerce has revolutionized the retail business, and eCommerce not only made progress rapidly but transformed with time to meet the ever-changing desires and requirements of consumers of the modern time. eCommerce is the best way to grow your business. There are various options, and every opt [...]

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How to Improve Your SEO Ranking Through Content Marketing

Image Credits Search engines have dominated the internet as the primary source of traffic for many websites, and there is hardly anything else out there that can make a dent in their dominion.  That is why many businesses that seek to create a prominent online presence often require them to make efforts to improve their search engine rankings, allowing [...]

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7 Obscure Social Media Sites

Obscure social media sites. Why would you need them? Why would you need anything obscure? Why would little-know websites be helpful? Simple! Being a proverbial "little fish" in a "big pond" is tiresome. You swim around and around hoping to get attention, but there are so many other fish there, no one interested in fishing notices you. On social media sites, [...]

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How To Transcribe Video To Text

Transcribing video to text can be a long and tiresome procedure. Fortunately there are shortcuts. [...]

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The Wealth Effect Failure

Treasure Chest. People tend to increase spending when the prices of their stock market and real estate assets rise. They perceive it as an increase to their financial security. This is known as the wealth effect. “The wealth effect is a psychological phenomenon that causes people to spend more as the value of their a [...]

Continue reading

MMORPG guild leaders: Gurus in the midst

One of the strengths of virtual worlds like Second Life and massively multiplayer online role-playing games (MMORPGs) like Dungeons and Dragons Online (see figure below) is a facility to create user-defined groups and for people to self-organize into teams, or guilds. In game environments, player groups form around performing a mission: a challenge created and pre-defined by t [...]

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Know when to fold ’em

With my background in genetics, protein biochemistry was never my favorite class. There was always a friendly rivalry between genetics and biochemistry, and it didn’t help that the biochemists always had prettier molecules than we did in our DNA and RNA.  So leave it to a team of biochemists to rub it in with the introduction of Fold-It (see Figure below). Sour grapes as [...]

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