ThinkBalm publishes business value study

Today ThinkBalm published a ground-breaking new research report: “ThinkBalm Immersive Internet Business Value Study, Q2 2009.”  The core question we set out to answer is, “What is the business value of using immersive technologies for work?” We surveyed 66 highly-qualified Immersive Internet practitioners and conducted 15 in-depth interviews. This research report contains our findings and analysis. To […]

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April 5, 2009

ThinkBalm publishes special issue of Storytelling Series for Virtual Journalism Summit

Historically, journalists would go to a location and take notes about the scene or event or would interview people with relevant information, perhaps writing with a pencil in a ringed notebook. They would then return to the office to write the story. Nowadays, journalists use computers to write and mobile devices to collect and evaluate […]

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Let the data collection begin!

[Update: This survey is now closed.] We are pleased to announce that the online survey for the ThinkBalm Enterprise Immersive Internet Business Value Study is now up on the Web.  This groundbreaking research study is conducted by ThinkBalm and sponsored by Altadyn, Forterra Systems, Linden Lab, ProtonMedia, Qwaq, and Tandem Learning. ThinkBalm will write a report […]

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ThinkBalm announces kickoff of enterprise Immersive Internet business value study

Calling all immersive technology advocates, experimenters and implementers! ThinkBalm is pleased to announce the first-ever industry study on the business value of the emerging Immersive Internet technology sector. Our focus for this study is the business value of work-related use of virtual worlds and campuses, immersive learning environments, and 3D business applications. This research study […]

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February 23, 2009

The Coaches Centre pilot: 14X revenue generation, travel costs reduced by $1M CAD

The Coaches Centre is a new immersive environment for sports coaches and coaching education professionals worldwide, in affiliation with the International Council for Coach Education (ICCE). The ICCE’s mission is to create awareness of sports coaching as a profession, standardize coaching education requirements around the world, and provide insight and advice for rules committees and sports-related […]

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February 20, 2009

Meet the ThinkBalm Innovation Community expert panel

A few members of the ThinkBalm Innovation Community have black graduation caps among their badges and have reputation scores of 100%.  This is our expert panel. Our experts: The InnovationSpigit(tm) expert badge Have agreed to help to review and promote ideas through the idea lifecycle. Before an idea on the ThinkBalm Innovation Community Web site […]

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February 10, 2009

Virtual office: A window looking in on my world

Last month I ran a little experiment. For about two weeks I stayed logged into ReactionGrid to see if it would lead to valuable serendipitous interactions. (I wrote about this in the related article, Lightbulb moment: for serendipity, stay logged into the immersive environment.) What I found: staying logged into my virtual workplace made me feel […]

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January 23, 2009

IBM Lotus approach to Immersive Internet: partnering and professional services

IBM Research is a big proponent of the Immersive Internet, especially in the Digital Convergence business unit. But what about the IBM Software group – in particular, Lotus, which produces IBM’s enterprise collaboration software products? ThinkBalm’s theory about the enterprise immersive platforms market is that ultimately software companies that provide information worker infrastructure (like IBM) will deliver […]

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January 19, 2009

Lenovo pilots Nortel web.alive for innovation in customer experience

Nortel web.alive is an enterprise immersive platform currently in beta (general availability release date not yet announced). Nortel is targeting three use cases in large enterprises: enterprise collaboration, eLearning, and what it calls “assisted community eCommerce.” The company recently announced that PC manufacturer Lenovo is doing a web.alive pilot to support the sales process (see […]

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