Category Archives for "Blog Articles"

October 24, 2019

Branding And Logos

porsche

Branding is a synonym of quality. It conveys a certain level of trust. Just think about the clothes you are wearing. If you buy a pair of Nike shoes, you know what quality you will get. Google loves brands and places them higher in their search results. One reason is the trust level – trusted […]

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April 14, 2016

Increasing GDP Through Gender Parity

When it comes to arguments in support of workplace gender equality, proponents typically describe the issues in terms of fundamental fairness. However, there is another approach currently afoot that is centered more around economic common sense. The McKinsey Global Institute has released a report suggesting that the GDP of the United States could grow by […]

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Trade Show Displays

Many people know what trade show displays are when they see them, but they could not tell you much about them. There are a rather large variety of make and models for trade show displays. It all just depends on the type of display that you are looking for or the area that you will […]

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March 31, 2010

Pseudo-3D immersive tech adopters illuminate business decisions

I recently spoke with three business decision makers who have been involved with deployment of pseudo-3D immersive environments in their organizations or for their customers. I spoke with Michael Doyle, executive director and editor of the Virtual Edge Institute; Kate Spellman, senior VP and managing director of UBM Studios; and Caroline Avey, director of innovative […]

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March 1, 2010

Without financial backing, Project Wonderland’s future is in question

At the end of January, Project Wonderland development lead Nicole Yankelovich broke the news that Oracle would no longer be applying development resources to the Project Wonderland enterprise immersive software platform. (For more information about Project Wonderland see the January 19, 2010 ThinkBalm report, The Enterprise Immersive Software Decision-Making Guide.) Oracle laid off most if […]

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